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New Book Reveals Bold New Approach that Promises to Revolutionize the Church Experience

Submitted by on September 24, 2013 – 12:45 pmNo Comment

Authors hope to reverse downward trend of church attendance

Loveland, CO — The hard numbers leave no doubt that the American church is in a steady decline. According to the Hartford Institute of Religion Research, more than 40 percent of people say they go to church every week, but statistics show that fewer than 20 percent actually attend. More than 4,000 churches close their doors every year. Between 2010 and 2012, half of all churches in the U.S. did not add any new members. Each year 2.7 million church members fall into inactivity. And that’s just the tip of the statistical iceberg.

But according to a new book titled Why Nobody Wants to Go to Church Anymore, hard numbers don’t tell the whole story. Hundreds of interviews and extensive hands-on research from a variety of sources reveal four basic reasons people don’t want to go to church anymore: they don’t want to be lectured, and they view the church as judgmental, hypocritical, and irrelevant.

“Americans have been leaving the Christian church in droves for decades. We’ve watched church leaders try a variety of methods to bring them back, and nearly all of their efforts are missing the mark,” say authors Thom and Joani Schultz, whose best-selling book, Why Nobody Learns Much of Anything at Church, changed the way tens of thousands of churches conduct Christian education.
Why Nobody Wants to Go to Church Anymore: And How 4 Acts of Love Will Make Your Church Irresistible reveals the surprising results about what’s really working in the church and what isn’t. The book asks one main, challenging question: What if churches offered a brand-new way to experience God based on faith as a relationship? Churches can be optimistic that they can bring people back—if church leaders are willing to make some revolutionary changes to the way they approach ministry.

Why Nobody Wants to Go to Church Anymore isn’t all about pointing fingers. While the shortcomings of the modern church are acknowledged, the majority of the book focuses on four tested and proven basic principles for drawing people back to the church: the “4 Acts of Love.” The book offers readers a behind-the-scenes look into a “bold new experiment” that puts the four acts of love into action with the non-churched and the “de-churched”—an experiment so successful that it’s now being used in hundreds of locations around the U.S., Canada, and beyond.

“We’ve heard thousands of people tell us their stories, and the common thread is that the average church service is not connecting with them. People want God, just not how the church packages him,” the Schultzes say.

About the Authors: Thom and Joani Schultz have spent their entire adult lives serving the church and challenging the status quo.  Thom is the founder and CEO of Group Publishing, a creator of innovative ministry resources for children, youth, and adults.  Joani is Group’s chief creative officer.  Together they oversee Group Cares, a nonprofit organization that’s helped nearly 400,000 people serve others around the world.  They’ve also written several best-selling books for church leaders, including Why Nobody Learns Much of Anything at Church.

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